SOLUTIONS

For IT & Collaboration Owners
Deliver safe, secure collaboration while satisfying the needs of stakeholders across the business

For Security
Improve your risk posture with a purpose-built solution for collaboration

For Legal
Scale, orchestrate and streamline your eDiscovery process for employee collaboration
For Compliance
Establish a proactive approach to collaboration compliance and information governance


For Employee Experience
Harness insights from surveys and collaboration data to transform the employee experience

AWR-2023_human-behavior-risk-analysis-report_cover art_small
Download the Resource

The Human Behavior Risk Analysis

Learn More →

Integrations

Connect Aware to the tools you already use to have all your company messaging in one place.

LEARN MORE →
Our Platform

Contextual Intelligence Platform

Aware is a contextual intelligence platform that identifies and reduces risk, strengthens security and compliance, and uncovers real-time business insights from digital conversations at scale.

LEARN MORE → Learn About our AI →
Our Applications
Flashlight

Signal

Protect your data and your people with complete, real-time visibility and centralized control of collaboration.

Learn More →
Chat_Search

Data Management

Take centralized control and make smarter decisions about what to keep and what to purge.

Learn More →
file_lock

Search & Discover

AI-powered universal search purpose-built for collaboration. Find information and surfaces the full story—faster.

Learn More →
Growth

Spotlight

Automatically capture authentic human signals from modern collaboration to support your most valuable asset.

Learn More →
AWR-2022-HBRA-LandingPage-Visual

What's in your data?

Calculate my results →

Company

About Aware

Our leadership, our company

Careers

Explore open roles with our remote-friendly, global team

Partners

Driving customer value, together

Press Releases

Digital workplace news and insights

Customers

How Aware customers streamline operations, reduce risk, and boost productivity

Security

Data security partners & certifications

Contact

Get in touch with us

Aware-BPW-Company-Nav

10 Reasons Why Aware is a Top Place to Work

Learn more →

Resources

Access reports, webinars, checklists and more.

Explore →

Blog

Explore articles devoted to enterprise collaboration, employee engagement, research & more

Explore →
Case Study Promo_2023

How Aware customers streamline operations, reduce risk, and boost productivity

Read More →
Menu

How Digital Tools Connect Company Frontlines to the Board Room

by Aware

Business decisions are made in the board room, but they’re felt by front line workers.

Employees on the front lines are the first touch point to customers, the engine in the production line, and the personification of the brand. However, communicating effectively to every member of an organization can be difficult for enterprises with thousands of employees across various geographic locations.

The failure to recognize the importance of an open line of communication to and from frontline employees not only threatens business sales, but also company culture.

The Entrance of Collaboration Tools for the Front Line

In the past, email and phone were king. As technology has evolved, these forms of communication have become sluggish and overused.

The average person spends 28% of the workweek reading and responding to email and overflowing inboxes have become a norm. Collaboration tools offer a solution to this antiquated system.

Collaboration tools like Workplace from Meta, Slack and Microsoft Teams offer unified communication channels for leaders to connect with every tier of the business.

Executives, managers, and individual contributors can communicate in real-time on the same platform. Information from the front lines can reach the boardroom in seconds—eliminating delay and information silos. 

The Incredible Potential of Collaboration for Customer-Facing Workers

Frontline workers are often the first public touchpoint, and receive immediate feedback from any brand’s most key critic—customers.

This can happen in a wide spectrum of roles, from retail clerks to nurses to baristas.  

For example, employees at Countdown Supermarkets used Workplace to communicate an avocado shortage to their 18,000 employees, giving ample support to staff to identify substitutes and prepare for customer inquiries.

Common Barriers to Rolling Out Your Collaboration Program

If your organization is investigating a frontline digital workplace initiative, effective change management is key. Below are common barriers that organizations encounter that can be easily alleviated.

Employee Training

Frontline workers seldom have as much experience with digital workplace tools as office workers typically do. As a result, there may be a need for increased training for customer-facing employees. Communicate clear goals, direction, and guidelines to employees so that they can leverage the platforms effectively.

Inappropriate Employee Behavior

Access to a chat tool can lead to toxic activity from untrained or malicious employees poisoning company culture and health. Make sure to communicate clear guidelines for proper usage of the chat tool and consider implementing an employee listening solution to prevent a human resource or PR nightmare.

Insider Threats

As with any new technology, security is something that should be considered. In a collaboration environment, there is a risk of employees sharing sensitive information—maliciously or out of ignorance. Unless properly coached, employees may share passwords, company information, and other personal identifiable information.


Aware empowers organizations to deploy frontline collaboration tools safely and securely, and delivers enhanced AI/ML-infused insights that elevate the voice of the employee from the break room to the boardroom. Request a demo to learn more about how Aware can help your organization succeed.

Request a Demo

Topics:Employee ExperienceEnterprise CollaborationInsider Risk